Paperwork – Notebook Cover Designs (Client Project)
This project consisted of creating two distinct notebook cover designs for Paperwork, a stationery brand known for its culturally inspired and artist-driven products. The first notebook was developed for their Truck Art series, drawing inspiration from traditional South Asian motifs. The second notebook allowed full creative freedom, resulting in a hand-drawn wildlife doodle illustration that captured the playful and artistic tone the brand requested.
Overview:
For the Truck Art notebook, the goal was to translate the vibrancy, decorative patterns, and cultural symbolism of South Asian truck art into a modern, print-ready cover design. Extensive cultural reference research guided the color palette, visual motifs, and illustrative elements to ensure authenticity and emotional connection for the target audience.
For the second notebook, Paperwork requested a doodle-style direction with a more personal, freeform artistic feel. This led to the creation of a wildlife-themed hand-drawn illustration, combining loose line work, whimsical character elements, and organic shapes. The design maintained cohesiveness with Paperwork’s brand identity while showcasing a unique artistic interpretation.
Outcome:
Two visually distinct yet brand-aligned notebook designs: one rooted in culturally informed illustration for the Truck Art series, and the other a playful, intuitive wildlife doodle concept. Together, these projects demonstrate versatility in style, strong research-driven design, and the ability to deliver both guided and creatively open artwork for commercial stationery products.
